In July 2020, SBS wrote an article about pride groups. The article featured Rainbow Crows. Below is an excerpt from the article:
‘The Rainbow Crows, the supporter group of the Adelaide Crows, started in August 2016 as a Facebook page.
Since then, “things have blossomed really quickly”, said its president and founder Brett McAloney.
“There is a real camaraderie – and that’s not just within the Rainbow Crows.”
“We also have a real close camaraderie with all the other queer supporter groups across the AFL. We travel interstate and catch up with the other supporter groups.
“It is providing that safe space and creating visibility … telling those kids at home, those adults still struggling [with their sexuality], that it’s okay to be who you are.”’